Mockup & Automation

LANTERN PRESS & AMAZON AWS INTEGRATION

The Problem / The Solution

In order to increase efficiency, Skyler implemented an automation process to generate true-to-life composite imagery, automatically.
Lantern Press has over 80,000 pieces of original artwork that they sell on over 100 products. In order to list these products for sale on
E-commerce websites, they must showcase how the artwork would be printed on the product. Skyler photographed, composited, mocked up and worked with the CEO to create a system to automatically place formatted artwork in the mockup/product space to auto-generate a listing on the e-commerce webpage utilizing the Amazon AWS software.

Skyler's strategic auto generating process saved the company countless hours of manual labor and established the entire businesses digital
E-Commerce product library resulting in significant annual revenue growth year over year.

1. Original Illustrative artwork
created in 12x18 format

2. Art reformatted for product
& Product Photographed

3. Product listing auto-generated on
E-Commerce Platforms

CREATING REALISTIC SCENES FROM MULTIPLE IMAGES

Composite Mockup Design

All of the following images were created by combining multiple images including original photographed product photography (usually shot against a white background) that is then creatively and realistically morphed into stock imagery to create a lifestyle setting. To obtain the element of realism, careful attention to shadows, highlights, focus, and perspective are required in the compositing process.